SEASON 2 OPERATIONal GOALS

- increase youth AND YOUNG ADULT development opportunities WITH URBAN DANCE, HIGH SCHOOL STEP TEAMS, MAJORETTES, MUSIC ARTISTS AND COMEDIANS AT EVENTS.

- local expansion of small businesses to improve memphis BEAUTY AND QUALITY OF LIFE.

- merge business and community service as a league responsibility.

- national expansion of street dance culture profitiabilty TO MOTIVATE URBAN CULTURE TO CLEAN UP THEIR CITIES.

- represent memphis with cULTURAL pride and bring the city out.

DANCE ARENA CAMPAIGN SUPPORTER
PROGRAM

2. CAMPAIGN
MARKETING

1. LEAGUE
DEVELOPMENT

LEAGUE
SPONSORS

B2B
DANCE ARENA
PARTNERSHIPS

3. LEAD
GENERATION

4. B2C
CAMPAIGN SUPPORTER
PROGRAM

CAMPAIGN
SPONSORS

valued
customers

B2B- BUSINESS TO BUSINESS
B2C- BUSINESS TO CUSTOMER

STRATEGIC GOALS OVER 9 MONTHS

-5000 website Members from Memphis to share info about Memphis services with (currently ca. 900 global members)

-Position DXPEN as a community based organization that is recognized by residents and businesses as a economic mediator through dance.

-Begin Season 3 with national sponsorships affecting urban dance communities nationally especially Nike WHICH WE ARE PREPARING FOR WITH A FORMIDLE STRATEGY.

-Attract 23 Memphis businesses in our arena network as RECURRING OR SATISFIED Sponsors THAT WANTS TO HELP US FIND MORE.

-Draw in media coverage from local & ONLINE tv and radio to promote being active in or around the arena as a dancer, business or resident supporter.

THE FINANCIAL GOAL

-Generate $30,000 for Season 2 SPONSORSHIPS in an attempt to generate at least $50,000 in livestream ticket sales at ($50 x 1000 Season Passes) IN AN EFFORT TO PAY DANCERS AND RETURN PORTIONS OF OUR CAMPAIGN SPONSORSHIPS BACK TO THE BUSINESSES VIA COMPETITIVE DANCE EVENTS.

1. SITE MEMBERSHIP
We need you to login with your business email and become a member at dxp901.com to receive IMPORTANT sponsor and member emails. this allows you AS A BUSINESS to

KEEP UP TO date with upcoming events, sponsor highlights, and more.
GET ACCESS TO THE LEAGUE SEASON PASS TO WATCH ONLINE INSTEAD OF CROWDING YOUR SCHEDULE WITH TRAFFIC.
SEE YOUR LOGO IN VIDEOS IN OUR SPONSORED WEBSITE SECTIONS AND AT EVENTS ON OUR PLAYBACK CHANNEL.
GET SEASON OPERATIONS EMAILS WITH FINANCIAL STATS AND ONLINE ENGAGEMENT STATISTICS.

Still today, the Nike Air Force One is the all time shoe of choice for Memphis Jookin. We aim to inspire Nike with the rallying of Memphis businesses around our Official Sponsor to one day put a pair of new Air Force Ones on the feet of every Memphis Jooker that steps into the arena. In addition we want to inspire Memphis to support and promote the growth our artistic lifestyle in the youth community. There are a lot of shoes we wore,but nothing outlast a pair of "Forces".

arena history

Check out what The Arena had to start with in Season 1, what we have now and what we plan to do in Season 2 to make this event season whole.

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LEAGUE
SPONSORShips

Be the company that leads our Sponsorship rally by building awareness and helping The Arena find Campaign Sponsors via TV & Radio commercial advertising with benefits for the entire city.

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CAMPAIGN SPONSORShips

Sponsor Seasons 2's Neighborhood Watch livestream viewer campaign to have your business highlighted on the radio as a prize for the community to win from The Arena.

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team
SPONSORShips

Sponsor apparel for a team of up to 10 and watch them market your business logo on social media throughout the season at events and with FB & Instagram Business Ads targeting Memphians.

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EVENT
SPONSORShips

Sponsor an ominous seasonal event prop that will get you attention in-person and via livestream, along with a sponsored dance promo for the event and more.

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